talking points for White House officials: accentuate the positive, eliminate the negative

President George W. Bush plays guitar with special Presidential Seal, August 30th, 2005


The L.A. Times reports that the Bush Administration has issued new talking points on how to describe the record of the outgoing administration:

For Bush's staff, upbeat talking points on his tenure
Administration officials get a memo from the White House suggesting what to say about the last eight years: President Bush upheld 'the honor and the dignity of his office,' for one.
By Peter Nicholas

December 9, 2008

Reporting from Washington — In case any Bush administration officials have trouble summing up the boss' record, the White House is providing a few helpful suggestions.

A two-page memo that has been sent to Cabinet members and other high-ranking officials offers a guide for discussing Bush's eight-year tenure during their public speeches.

Titled "Speech Topper on the Bush Record," the talking points state that Bush "kept the American people safe" after the Sept. 11 terrorist attacks, lifted the economy after 2001 through tax cuts, curbed AIDS in Africa and maintained "the honor and the dignity of his office."

The document presents the Bush record as an unalloyed success.

It mentions none of the episodes that detractors say have marred his presidency: the collapse of the housing market and major financial services companies, the flawed intelligence in the run-up to the Iraq war, the federal response to Hurricane Katrina or the abuse of prisoners at Abu Ghraib.

In a section on the economy, speakers are invited to say that Bush cut taxes after 2001, setting the stage for years of job growth.

As for the current economic crisis, the memo says that Bush "responded with bold measures to prevent an economic meltdown."

The document is otherwise silent on the recession, which claimed 533,000 jobs in November, the highest number in 34 years.

A copy of the memo was obtained by The Times' Washington bureau. A spokesman for Bush said Monday that the White House routinely sends out suggestions to officials and allies on ways to talk about the administration's record.